(Yep - even the “big-name” ones you probably have your products on…)
You’re probably a decent sales person…right?
BUT - your shopping cart website isn’t. :(
Even if you’re good at generating leads, once you push them to the “anti-sales department” (A.K.A. - your shopping cart site) and they leave, that’s it.
They’re gone. (along with your chances of turning them into a customer).
That’s because WEBSITES AREN'T DESIGNED TO SELL.
It provides surface level information (like a brochure), and WAY too many similar options and distractions…
This is why so many customers struggle to make up their mind, and don’t end up checking out.
If they are “shopping around” and aren’t focused on your product, they’ll leave your site, and you have NO way to follow up with them.